Welcome to Reykjavik Cars, your friendly Iceland car rental!

At Reykjavik Cars every one of our customers is at the heart of what we do, making your happiness our main priority. We only work with local companies that are 100% based in Iceland in order to get the best deals and the highest possible customer service.

Our team is comprised of young, energetic and dynamic individuals that love Iceland and have in-depth knowledge of the island, its roads, its secrets and everything necessary to guarantee that you have a safe journey.

Seeing our customers to the most remote corners of Iceland since 2013, Reykjavik Cars has everything you need to make your stay in Iceland perfect and unforgettable. We’ll provide you with the right vehicle for the trip you have planned and do so at a very reasonable price!

Come to Iceland today! Drive a super jeep, climb some glaciers, go on a whale-watching expedition… The island is yours to explore. Want more information, need help or have questions? Get in touch with us now and we’ll get you the answers you need.

Why choose Reykjavik Cars?

  • Experience. The RC team has ‘been there, done that’ since 2013. We’re experts in solving problems and making sure things run smoothly, so relax because we’ve got you covered!
  • Competitive Prices. Feel free to compare our prices with other companies on the island, you won’t be disappointed! We only work with well-experienced and established partners in order to get you the best deals.
  • Large Vehicle Fleet. Variety is said to be the ‘spice of life’, and that’s why we want all our clients to have that spice when they choose their rental vehicle. We can safely guarantee that, no matter who you are, you’ll find the perfect rental car for your trip to Iceland!
  • Eco-Friendly. At Reykjavik Cars we are committed to preserving the environment and that’s exactly why our vehicle fleet includes the hybrid Kia Niro, the perfect choice if you want to keep emissions down and power up!
  • Family Business. We are a family business and treat every one of our customers as such. We refuse to become impersonal and lose our essence. Our love for Iceland and our passion for helping humans discover its wonders are what we’re all about!
  • Safety Standards. Your safety is as important to you as it is to us! We comply with all essential and compulsory security measures demanded by Iceland authorities to make sure that your journey ends as happily as it started.
  • Reviews. We are proud to say that we have a score of 4.85/5 on Google Reviews! Don’t take our word for it, take a look at what hundreds of happy customers have to say about their experiences with us.
  • 24/7 Customer Service. We provide assistance 24 hours a day, 7 days a week, both online and by telephone and rarely take longer than 30 minutes to answer. Whatever your problem is, let us know and we’ll do our very best to solve it.
  • Easy payment / Cancellations. Confirm your reservation by paying a fraction of the booking cost and, if something comes up and can’t make it, cancel anytime up to 15 days before the pick up to get a full refund.
  • Pick-up & Drop-off Service. During the booking process just let us know where you want to pick up your vehicle (Reykjavik Office or KEF Airport) and we’ll have it ready for you. If you choose our KEF Airport office, we'll pick you up and take you to sign the rental agreement and give you the keys to your set of wheels!

Our customers’ reviews speak for themselves

Ben Jones

Our entire experience with Reykjavik Cars was very positive. The service was extremely efficient and they were great in providing valuable information about driving in this country and insurance options, etc. The cars were impeccable and pick-up and return were both smooth. They are at the office out of hrs which is preferable to just leaving keys in a box and just waiting for a report. Great company.

Federico Lupi

Great rental company. Price was extremely convenient, the car was perfectly clean and in great condition. Included transport from the Airport to the office, was a pleasure. Communication with staff was smooth and clear. Really recommended!

Tal Dembinsky

These guys were so professional and kind. The service was outstanding. The car was ready, clean, no problems during the drive. Very close to the airport, easy to pick up and drop off. Thank you!

Priit Pärg

I am very satisfied with my car rental from Reykjavik Cars. The car was excellent, we had no troubles during our trip and we were happy to be able to smoothly prolong our rental period when our travel plans changed. I will definitely recommend Reykjavik Cars to my friends.

Ashley Woods

We were back in Iceland for our second trip in April and immediately booked our car with Reykjavik Cars. We were traveling to the Westfjords, so we rented the Toyota Land Cruiser 4x4. This was the second time we used Reykjavik Cars and their service has continued to improve through improvements on their website and online booking process. They are also very conveniently located, a short walk from the arrivals at Keflavik Airport.

Helen Walker

Booking online from New Zealand we had no idea which rental company to use in Iceland and chose Reykjavik Cars mainly based on price and some good reviews. We were not disappointed. The compact car we chose was great to drive, the friendly team at the Reykjavik city office gave us all the information we needed regarding road rules and driving in Iceland, and the price was very reasonable. An unexpected bonus was a discount card for Olis petrol stations which gave a good discount and free coffee. I cannot fault this company and would highly recommend them. It is absolutely not necessary to go to a higher priced ‘big name’ company when renting a car in Iceland. Thank you Reykjavik Cars!

Keflavik Airport Car Rental Pick-Up

Why not switch immediately from the wheels of the plane you land in to the wheels of your brand new rental car?

At Reykjavik Cars we like making life easy for our customers, which is why we make picking up your rental car easy peasy. You’ll either have to walk for 5 minutes OR hop on our shuttle bus; it all depends on the rental car you choose!

We’ve got your back from the very beginning, so come on over to our Keflavik offices to pick up your rental vehicle and get on Highway 41 towards Reykjavik to kickstart your adventure!

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